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Blog
Articles, resources, podcasts & interview features, and conference recordings covering a wide range of topics from SEO, business, emotional intelligence and more.
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Petra Kis-Herczegh
Oct 3, 20243 min read
When and How to Use Maturity Analysis for SEO?
When and how to use a Maturity Analysis. This step-by-step walkthrough provides a guide on using the Organisational Maturity Graph for SEO.
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Petra Kis-Herczegh
Oct 26, 20231 min read
Getting SEO Buy-in: Learn How to Get SEO Resources and Support | Crawling Mondays
I had the pleasure to be a guest on the famous Crawling Mondays series by the brilliant Aleyda Solis, to discuss the important question...
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Petra Kis-Herczegh
Sep 13, 20236 min read
Optimising emotional intelligence: 3 simple practices
Our understanding of emotional intelligence is outdated. Redefining it will help introduce new practical ways to optimise it.
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Petra Kis-Herczegh
Aug 22, 20231 min read
Things I learned from sales teams that every SEO should know (MozCon 2022)
I had the honour to take the MozCon stage in 2022 and present my core learnings working alongside sales teams.
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Petra Kis-Herczegh
May 15, 20231 min read
Beyond the basics: Conversations for developing customized SEO strategies
Your SEO strategy depends on having better conversations about resources, implementation and impact.
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Petra Kis-Herczegh
May 7, 20231 min read
Democratizing SEO: Brands, Your SEO Requires Commitment: with Petra Kis-Herczegh
I had the pleasure of joining the Democratizing SEO podcast and chatting to Austin about many topics, including why commitment is so...
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Petra Kis-Herczegh
Apr 10, 20235 min read
5 easy design tips to create better presentation slides
Creating easy-to-follow and engaging presentation slides can be a challenge. Here are my 5 tips to improve your slides.
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Petra Kis-Herczegh
Feb 16, 20231 min read
5 Key Considerations for Winning SEO Buy-In – Whiteboard Friday
In this episode of Moz's Whiteboard Friday, I'll take you through the main considerations you need to pay attention to when explaining...
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Petra Kis-Herczegh
Dec 6, 20225 min read
The Buy-in-ish Cycle: The main reason SEO strategies fail
The main reason strategies fail is because we accept agreement without commitment. This oftens create a cycle of bad behaviour.
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Petra Kis-Herczegh
Oct 26, 20221 min read
Suds & Search: The intricacies of getting SEO buy-in
Great to chat with Mark Bealin on this episode of Suds & Search brought to you by SearchLab. We talked about how being a proactive...
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